The sunrise industry in the growth of indoor children’s playground

At present, the entire consumer market has gradually moved to a higher level, and more and more consumers and investors have begun to turn to the children’s consumer market. In the hot summer, parents hope that their children can play in a warm and comfortable environment. The children’s playground can meet the needs of young parents and bring them a happy childhood. It is a growing sunrise industry. We have summarized the following three points:

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First, the number of customers is huge

In recent years, the infant and child market has developed at an alarming rate. More and more people are participating in the infant and child industry. There are currently 230 million children aged 0-8 in China, and the annual population is more than 25 million. Among them, the towns have children aged 0-8. 80 million, calculated on the average annual cost of 5,000 yuan for children, this market size sales of 100 billion yuan, a large consumer group, stable growth and renewal, laid a solid customer demand in the children’s market. After the 90s, the younger generation of young families have different ways of thinking, education, consumption and education, and their seniors. This shows two characteristics in determining their child’s growth costs. One is willing to spend money, and the other is spending money. The more we pay attention to the quality education of infants and young children.

Second, the lack of children’s playground

With the acceleration of urbanization, there are fewer and fewer places in the city for children to play. The “reinforced concrete forest” is further squeezing the space for children to play, the number of parks is getting smaller and smaller, the taller buildings are building more and the space is getting smaller and smaller. Colorful childhood is slowly losing glory with the development of economy and society. Where to play and play is the problem that parents are getting more and more annoyed now. The weather is cool and easy to handle. Where is the hot weather? Set entertainment, fitness, benefit A children’s paradise that integrates wisdom and friendship is born.

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In the indoor children’s theme park, we are committed to children’s emotional intelligence enlightenment. Through systematic family and parent-child interaction, we help each parent to identify the type of temperament of their children, and thus improve their self-confidence, curiosity, adaptability, emotional management communication and cooperation. The ability to compete with these emotional intelligence. This kind of park landing has been popular among parents. Sending children to indoor children’s theme park every weekend has become the best place to cultivate parent-child relationship and children’s learning and entertainment.

Third, the growing sunrise industry, the children’s entertainment industry has become a hot favourite!

Foreign popular family entertainment centers have been missing in China’s family happy industry market. Urban children do not have enough safe new entertainment venues. According to the survey, 93% of parents in the city want a safe playground for children: parents can take their children to participate in various games and entertainment activities, and the children play together. There are also a variety of fun and educational activities. With the popularity and popularity of the international community for several years, the new indoor children’s park has now entered China, and the Chinese market is also looking forward to it for a long time.